adidas Football ‘Samba Collection’

adidas Football ‘Samba Collection’

As part of our music supervision role to adidas global we recently helped source and license music for the launch trailer of adidas’ new Samba Collection.

The track is an original collaboration between Buraka Som Sistema and Karol Conka. On the build up to next year’s World Cup we continue our commitment to support artists local to Brazil by bringing Karol on board via Brazilian agency Cult.Cartel, who we recently partnered with.

The track is a combination Buraka’s classic fusion on techno and kuduro, along with Karol’s big, dance friendly hip-hop vocals. Gauging from the comments on the YouTube clip thus far this tune is set to be a big hit over the coming weeks.

Watch the Leo Messi featuring clip and check out the track ‘BOTA’ below.